Taylor Wimpey’s sales rate dips in softer market

Taylor Wimpey has achieved a “robust” sales rate during more subdued market conditions in the second quarter of the year, it said today (October 1), with its sales rate declining slightly in a challenged market but the business still on track to deliver within its full year guidance range of between 10,400 to 10,800 UK completions.

During the period from July 28 to date, the volume housebuilder’s net private sales rate was 0.65 per outlet per week, slightly down on the 2024 equivalent of 0.70. This was 0.64 excluding bulk deals against the previous year’s 0.68.

In its trading update, Taylor Wimpey said its sales rate for the year to date was 0.74 per outlet per week (2024 equivalent period: 0.72), and 0.69 excluding bulk deals compared to 2024’s 0.68.

As of the week ending September 28, the company’s total order book value was £2,123 million, a drop on last year’s £2,153 million. This is excluding joint ventures and representing 7,223 homes (2024 equivalent period: 7,709 homes), of which 73% are exchanged, the same as last year.

Along with remaining on track to achieve completions within its guidance range, Taylor Wimpey said it continued to expect delivering …